NZ Angels

Many investment pitches I’ve seen recently, in fact nearly all of them, hinge on wanting some cash to break into overseas markets. New Zealand Trade and Enterprise recently released their research results into International Perceptions of New Zealand Business. The report itself is well summarised on their web site, and is easy to read.

The bottom line is that “New Zealand has a business culture that is perceived to be high in human values and low in business acumen.” While that result might give you a nice feeling that it isn’t the other way round, we lose points for our core values of “give it a go” and “she’ll be right”. While we’re experimenting in the shed with whatever works, the rest of the developed world are researching their markets, forming long-term alliances with key industry players, developing resources and doggedly executing their plan in the “survive or die” world of global business.

There’s good news though in that “there’s no need to become hard-edged or cut-throat, just come up to par [in business acumen].”

These are valuable insights for both angel investors and entrepreneurs - and there are more worthwhile learnings in the report.

This entry was posted on April 23, 2008 at 9:33 pm and is filed under research. Tagged: international, nzte, research. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.